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About Connected TV Advertising

What is a Connected TV ad?

Also known as CTV, Connected TV allows users to access premium, professionally produced content over an internet connection, on a TV. Using Midco’s user-friendly advertising platform, advertisers of any size and with varying budgets can air their business commercials to an engaged, location-based CTV audience.

What are over-the-top devices?

Consumers use smart TVs, gaming consoles and sticks to stream – a method known as over-the-top (OTT). We can also help you advertise through this technology.

  • Roku
  • Amazon Fire TV
  • Apple TV
  • Samsung
  • And more!

Where do my Connected TV ads play?

Our advertising platform strategically places ads on high-performing channels based on ad completions rates, including networks such as:

  • Discovery Channel
  • TLC
  • CNN
  • ESPN
  • TNT

CTV is powered by premium, full-length video content, created and/or distributed by popular media providers such as:

  • SlingTV
  • SpotX
  • Brightroll
  • Double Click Ad Exchange by Google
  • CBS News
  • And more!

ROKU, the ROKU Logo, STREAMING STICK, ROKU TV, ROKU POWERED, the ROKU POWERED Logo, ROKU READY, the ROKU READY Logo, “STOP DREAMING. START STREAMING.”, “HAPPY STREAMING”, “THERE’S A TON OF ENTERTAINMENT IN THIS LITTLE BOX,” and “NOW THIS IS TV” are trademarks and/or registered trademarks of Roku, Inc. in the United States and other countries. Amazon, Fire and all related logos are trademarks of Amazon.com, Inc. or its affiliates. This material includes references to products, services and/or equipment not manufactured by Midco. The respective companies retain trademark and registered trademark ownership for those referenced items.

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