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Cable TV Ad Creation

What networks can I advertise on?

Your Midco Business advertising consultant will help you identify which cable TV networks are the best fit for your business plan. Learn more about consumer targeting and network placements

Do I have to write my own script or shoot my own video?

Our award-winning TV production team can help you with as much or as little of the TV commercial process as you wish. We have expertise in creating TV commercial concepts, script writing, shooting video, creating graphics and editing.

How to submit your logo or other graphics to Midco for advertising

A creative coordinator or video producer assigned to your TV commercial will work with you to obtain all necessary graphic files prior to your commercial shoot. To deliver the highest quality for your advertising, we prefer the following graphic formats (in this order):

  • Vector EPS or AI
  • PSD
  • PDF
  • High-resolution JPG (300 dpi or higher)

We are not able to use thumbnail and website graphics, as their size and resolution are too small. We are also unable to use logos that are copyrighted or owned by other companies, unless express written permission is provided.

How to submit music and other audio to Midco for advertising

A creative coordinator or video producer assigned to your TV commercial will work with you to pinpoint the right voice-over artist and music for your specific ad before your TV commercial shoot. If other audio must be submitted, we prefer the following audio formats (in this order):

  • MP3
  • WAV

We cannot use copyrighted music unless we have written permission from the artist or record label.

How long does it take to make a TV commercial?

TV commercial production time varies based on deadlines, as well as customer and Midco scheduling. Your Midco Business advertising consultant will provide a production schedule for your TV commercial.

Do I get to review my TV commercial before it airs?

Yes. We will send you an email with a link to review your commercial. We will not air the commercial until it meets your approval.

We take care of minor revisions promptly. Major revisions will require rescheduling of the TV commercial for our production team. Some charges may apply to major changes, and your Midco Business advertising consultant will inform you of additional charges and details in advance of additional production taking place.

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