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Blogs

Evolving for Now: 2020 Business Needs

By Heather McNeive
Director of Business Sales

Read time: 2 minutes 

At Midco, we’ve been using the word “pivot” a lot lately. We’ve been pivoting our own business strategies and helping many businesses do the same. Adjusting and adding services has been a trend in recent weeks due to the evolving social climate – and needing to have flexibility to pivot back is also just as important. Here’s what we’ve seen businesses need the most – and why.

Supporting Work-from-Home Employees

Up until this year, work-from-home opportunities were a perk – not a necessity. Finding a provider that serves both residential and business customers means you can support your employees from every angle.

Multiple Phone Lines

More takeout and curbside orders mean more phone calls. If you’re in the service industry, there’s been an overall decrease in foot traffic and an increase in phone calls – which you can simplify by increasing your number of phone lines. You can accept more calls at once – and put customers on hold until you’re ready to help.

Increase Bandwidth to Support Streaming

Recording, uploading, downloading and streaming large video files takes reliable data download and upload speeds. Is your internet keeping up? It’s a question that a lot of churches have been asking lately, as they adjust to live streaming weekly services – but it applies to any business that’s hosting virtual events, meetings and even communication among team members.

Increase Bandwidth to Support… Everything Else

More than ever before, businesses are trusting their bandwidth to keep them connected to their customers. Online ordering and shopping are critical to maintaining a steady ROI line right now, and your internet simply must keep up.

Using Advanced Phone Features

There’s a high chance that call forwarding should be your new best friend – or better yet, controlling your call forwarding remotely from a full-service portal. Business phone services have changed lately, and it’s time to check out how the easy-to-use features could be helping you maintain productivity. Bonus: They might be included in your services already.

Adjusting Marketing Efforts

Let your customers know that you’re there for them – and there to add value to their lives. If you’re navigating the difficult waters of advertising during a pandemic, we have tools to help you with that, too.

Right-Sizing Services

We’ve seen an increasing number of contract renewals as people look to lock in pricing, but we’ve also seen an increase in the number of seasonal business program users, as some businesses hit the pause button. In a time of crisis, every business has different needs. Determining what’s right for your business isn’t something you have to do alone. Reach out. We’re ready to work with you when you just might need it most.

Help us help you.

Your needs might be changing week to week, but we’re here to hold you steady. Reach out online or contact your local consultant directly.

 REQUEST A CONSULTATION  FIND A CONSULTANT  CALL 1.800.888.1300

About Heather McNeive

Amy DesLauriersHeather McNeive develops and executes customer acquisition strategies for enterprise, wholesale, business sales, data center and multiple dwelling units. McNeive joined Midco in 2016 from Peerless Network, where she held the position of Vice President and General Manager for Wireless Solutions. Prior to that, she held various positions with Sprint for 16 years. McNeive holds an MBA from Rockhurst University and bachelor’s degrees in business, marketing and finance from the University of Iowa.

About Heather McNeive

Amy DesLauriersHeather McNeive develops and executes customer acquisition strategies for enterprise, wholesale, business sales, data center and multiple dwelling units. McNeive joined Midco in 2016 from Peerless Network, where she held the position of Vice President and General Manager for Wireless Solutions. Prior to that, she held various positions with Sprint for 16 years. McNeive holds an MBA from Rockhurst University and bachelor’s degrees in business, marketing and finance from the University of Iowa.

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