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Webinars

Webinar: Benefits of Advertising on Live Sports

Blogs

From college football to professional baseball games, viewers continue to watch live sports on TV – making them a highly predictable ad audience.

Check out our webinar recording to learn:

  • Audience insights
  • Power of sponsorships and brand loyalty
  • Sports viewing habits
  • How to enhance your advertising strategy

Midco’s team of advertising experts dive into the viewership data on a regular basis – we even conduct our own – and we continually discover that sports give advertisers the fast track to engaged, proactive viewers.

From college football to professional baseball games, viewers continue to watch live sports on TV – making them a highly predictable ad audience.

Check out our webinar recording to learn:

  • Audience insights
  • Power of sponsorships and brand loyalty
  • Sports viewing habits
  • How to enhance your advertising strategy

Midco’s team of advertising experts dive into the viewership data on a regular basis – we even conduct our own – and we continually discover that sports give advertisers the fast track to engaged, proactive viewers.

About the Speakers

Kim Ternes

Kim Ternes has been at Midco since 2007. As an Advertising Sales Consultant, Ternes works directly with customers in the Bismarck area to develop and execute ad campaign strategies. From TV to digital to connected TV, Ternes helps clients showcase their brand across mediums. When she’s not at Midco, she helps fundraise for Mandan Youth Baseball. Ternes earned a business administration degree from Bismarck State College.

 

Chance RothChance Roth

Chance Roth is an Advertising Sales Consultant at Midco and helps local businesses determine the best ways to efficiently promote their business. Roth has been with Midco since 2016, after earning his bachelor’s degree in strategic communication from the University of South Dakota. He is also on the South Dakota Ad Federation board and frequently volunteers for the Sioux Empire United Way and Junior Achievement of South Dakota.

 

Jason Dunham Jason Dunham

Jason Dunham has been in sports marketing and management for more than 19 years, joining Midco in January 2019 as a Sports Advertising Sales Strategist. Prior to Midco, Dunham was a partner at a Twin Cities-based sponsorship and marketing agency, where he focused on sponsorship representation, activation and operational planning for events, teams and sports conferences. Dunham is a native of Minot, ND, where he earned a bachelor’s of science degree in marketing and business administration from Minot State University.

About the Speakers

Kim Ternes

Kim Ternes has been at Midco since 2007. As an Advertising Sales Consultant, Ternes works directly with customers in the Bismarck area to develop and execute ad campaign strategies. From TV to digital to connected TV, Ternes helps clients showcase their brand across mediums. When she’s not at Midco, she helps fundraise for Mandan Youth Baseball. Ternes earned a business administration degree from Bismarck State College.

 

Chance RothChance Roth

Chance Roth is an Advertising Sales Consultant at Midco and helps local businesses determine the best ways to efficiently promote their business. Roth has been with Midco since 2016, after earning his bachelor’s degree in strategic communication from the University of South Dakota. He is also on the South Dakota Ad Federation board and frequently volunteers for the Sioux Empire United Way and Junior Achievement of South Dakota.

 

Jason Dunham Jason Dunham

Jason Dunham has been in sports marketing and management for more than 19 years, joining Midco in January 2019 as a Sports Advertising Sales Strategist. Prior to Midco, Dunham was a partner at a Twin Cities-based sponsorship and marketing agency, where he focused on sponsorship representation, activation and operational planning for events, teams and sports conferences. Dunham is a native of Minot, ND, where he earned a bachelor’s of science degree in marketing and business administration from Minot State University.

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